PRESS RELEASE VIA ALTON WILLIAMS
Fresno, CA – Alton Williams, cofounder of the high-profile basketball organization, Fresno Pro-Am, is gearing up for an exciting transition as he joins the marketing team at FOX26/CW59. This career shift marks a significant milestone in Alton’s quest to make a lasting impact on lives through sports and entertainment.
“It’s an honor to be part of the FOX26/CW59 family, a channel I grew up watching and enjoying some of my favorite TV shows and broadcast sporting events,” remarked Williams.
With a clear vision and steadfast dedication, Williams joins FOX26/CW59 with two primary goals: to invigorate the station’s growth and to cultivate brands through impactful entertainment campaigns. This strategic decision underscores his fusion of passion for sports and commitment to forging meaningful ties within the entertainment industry.
The television boasts a rich legacy of success, offering a diverse spectrum of content ranging from popular shows to comprehensive local news coverage and live sporting events, captivating television audiences across 8 California counties: Fresno, Merced, Kings, Tulare, Mariposa, Madera, Kern, and San Luis Obispo.
FOX26 & CW59 is owned by Sinclair Broadcast Group — the second-largest television station operator in the United States, with 185 stations in 86 markets, covering 40% of American households. In 2021, the company was named to the prestigious Fortune 500 list.
Williams’ integration into the FOX26/CW59 team underscores the station’s commitment to enhancing local programming and fostering collaborations that transcend geographical boundaries. His wealth of experience in the sports and entertainment realm promises to elevate FOX26/CW59 to new heights, ensuring the station remains a cornerstone of exceptional content for its extensive viewership.